A review of @IOELibrary’s blog ‘Newsam News’

Every year WordPress.com, the software platform for this blog,  provides an annual report of our reach online in terms of the number of  clicks.  Apart from the comments on individual blog posts, the figures are simply figures … but they make interesting reading. Like all statistics of this sort, the report does not tell us how whether the information we post has been useful or whether the information has helped us to promote our collections.

According to the annual report, our blog has had almost 8,000 clicks – that’s 5,300 more click than in 2014 despite having only three more posts.

2014 blog stats       2015 blog stats

Additionally, the number of visits have increased by a whopping 3,412!  However, the views per visitor have gone down for not all posts attract a large audience. Our posts are read far and wide to an  international audience that is based in 95 countries – the English-speaking countries, UK, US and Australia, have by far the largest number of clicks.  This more or less represents the student profile at the UCL Institute of Education for we have students from in over one hundred countries, many of whom are distant learners.  Most users click through to the blog from the Library’s website though Twitter via @IOELibrary is also a popular way in.

The busiest day of the year was October 23rd with 106 views. The most popular post that day was EndNote, Mendeley or Zotero? That is the question. Some of the other most-read posts have been on our historical collections. This is not surprising given that we have the largest collection of materials on the history of education. The most commented on post in 2015 was Focus on Special Collections: Jerome Bruner’s MACOS Curriculum Project.   Our  Special Collections Advent Calendar did well too – with almost 300 hits.  The full report is at https://newsamnews.ioe.ac.uk/2015/annual-report but here’s an excerpt from the report itself:

A New York City subway train holds 1,200 people. This blog was viewed about 8,000 times in 2015. If it were a NYC subway train, it would take about 7 trips to carry that many people.

With an archive of over 400 posts, it’s clear it has been a busy year for us – and we hope to remain as active on Newsam News in 2016.  Wishing you all a peaceful, joyful and and successful New Year from all of us at the Newsam Library and Archives, UCL Institute of Education.



About Nazlin Bhimani

Research Support and Special Collections Librarian, UCL Institute of Education, London
This entry was posted in Library and Archives and tagged , , , , , , , . Bookmark the permalink.

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